DIY Rituals

LILFOX Product Collection

LILFOX: Couture Skincare Extraordinaire

One thing I’ve learned throughout my career is that companies and brands are living, breathing, evolving organisms. As we approach seven years of Beauty Heroes discoveries, it’s wonderful to experience the evolution of my favorite green beauty brands first-hand. And no evolution has been quite as exhilarating and fun-filled as that of LILFOX and its …

Blissoma Products

Follow Your Bliss

If there’s one thing we’ve learned recently, it’s that the only constant is change. Adaptation is necessary for survival, and this holds true for our skin as well. And when it comes to skincare, Blissoma Founder Julie Longyear is our resiliency coach. And the best coaches are those who’ve been there, done that – failed …

Mukti Products

Mukti Organics X Factor

Since our launch last year, Mukti Organics has quickly emerged as one of our most trusted brands for holistic skincare that achieves results. Part organic botanicals, native Australian extracts and well-researched actives, Mukti’s formulas seem to strike the perfect balance of green beauty paired with peptides, retinol, niacinamide and Vitamin C in all the right …

Maya Chia Power Fol

The Fol Effect

Whether from stress, hormones, aging or illness, hair thinning, and hair loss can happen to anyone. While hair naturally goes through cycles of increased shedding, if you’re finding more than your fair share in your brush or shower basin, it may be time for a Fol-on intervention. Today we’re diving deep into Maya Chia’s approach …