Behind the Scenes

Axiology Proves Clean + Color Can Live In Stunning Harmony

As we celebrate the second anniversary of our launch with Axiology Beauty, I am reminded that this Blue beauty brand captured my heart from the very start for its next-level commitment to sustainability. In fact, as evidenced by my original post about the this conscious lipstick line, it was indeed love at first swipe. Axiology …

An Innovative Twist on the Traditional Haircare Ritual

Frequently, I hear brands say they want to develop a luxury haircare line. I believe that we all define our own luxuries, and the Tabitha James Kraan haircare line is my definition of luxury — made with meticulously sourced organic ingredients and boasting gorgeous aromatics, feels amazing and easy to apply (check, check, check, check). Watch my …

Tag, You’re It: How Sustainable, Blue Beauty Practices Enable Everyone to Make a Positive Impact

Welcome to planet earth, 2019. Even people living under a rock have felt the reverberations of the cataclysmic changes that are afoot, not just in our nation, but globally. Environmental, social and political issues are converging, bringing to light the many challenges we face as a human race; challenges we’ve participated in creating and conveniently …