If you’ve been following along for a little while, you’ve heard us talk about Project Blue Beauty and our mission to celebrate and sell brands that are actively, consciously going blue. While Beauty Heroes has always been the leading champion of healthy beauty, we see a bigger wave forming on the horizon and it’s headed …
Ayuna wants us to pay more attention to our body. Inspired by the emerging field of psycho-dermatology that connects skin with our emotions, Ayuna introduces their concept of BEAUTIFULNESS, a discipline that adapts the teachings of mindfulness into the realm of beauty to stimulate the skin-brain connection through personal care. Their hypothesis is that reducing stress …
As I was putting the Beauty Heroes Living Lighter collection together for Earth Month, I kept thinking about Ashlee Piper’s book, Give A Sh*t, and what an amazing resource it has been for me. I’ve given it as a gift to several friends since I met Ashlee last year at W.E.L.L. Summit. While I only …
The Beauty Heroes Living Lighter Discovery is a compilation of zero waste lifestyle and beauty products. Learn more about how you can live lighter. Oprah said it. And when I saw Maya Angelou speak a decade ago she said it. “When you know better, you do better.” That has been my mantra ever since. If …
Clean cosmetics just entered another dimension, and the brand leading the way is Āether Beauty, an emerging color cosmetics line offering highly pigmented eye shadow palettes made with zero-waste materials (read: no magnets or mirrors). Effective immediately: clean, sustainable beauty is on the same plane as traditional beauty brands. When it comes to beauty and …
If you’ve been a part of the Beauty Heroes community, and a subscriber to our monthly beauty discovery service for any length of time, you’ve watched us evolve, constantly on the search for new beauty brands that are in line with our philosophy surrounding clean beauty, blue beauty and real beauty. I like to think …
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